In through the outfield blog

Neil Infield on business and intellectual property

04 March 2013

Fashion night at British Library

Add comment Comments (0)

Well, Friday was quite an experience -- our LATE at the Library: Fashion Flashback. Our front hall and neighbouring rooms were full of people celebrating British fashion and enjoying a variety of events. As curated by students at Central St Martin's, the art college which is nearby.  

I spent much of the time in the staff restaurant which where four speakers spoke about fashion illustration and fashion journalism and so on -- there are different angles, it's not all about designing and retailing.

There was also a catwalk: which was models descending a staircase after descending and ascending escalators.

Fashion show at British Library

And there was also a display of covers of fashion magazines as held by the British Library. Although, as remarked in one of the talks, the newspapers with advertisements and reviews are often more revealing about what ordinary people rather than the designers themselves are interested in.

Fashion magazines at British Library


28 February 2013

Dog leash inventions by Lucy Mitchell

Add comment Comments (0)

Tara Roskell’s Ideas Uploaded blog has an interesting interview with inventor Lucy Mitchell about her magnetic snap lock for dog leashes or leads.

Now based in Wiltshire, Mitchell lived for 20 years in Florida where she was a pilot. She has always been interested in how things work and in improving products – she is quoted as saying “I remember as a child being annoyed at things that didn’t work properly.” She has not had a formal engineering training.

She thought of her new lock when at a pet trade show in Germany in 2010. She already had had a World patent application published, the Retractable pet leash with self powered electric light, illustrated here.

Retractable dog leash with light patent image

While talking to a vendor, Mitchell was playing with a leash. The lock suddenly snapped and tore her fingernail. It was the small knob on the snap bolt which had done it. Mitchell realised that standard locks became progressively more difficult to open, but are easy to snap shut. She thought it ought to be the other way round. Magnets, she thought, were the answer.

She filed for another World patent application, Hook with magnetic closure, illustrated below.

 Magnetic closure for dog lead patent image

The interview says that 80% of the buyers of dog leashes are female. This may explain why her US trade mark, called MagneClip in the interview, is actually MagneClip No More Broken Nails®. Mitchell comments that [many ?] men “have an opinion that women must be dumb and don’t know what they are talking about”, and she had to intervene in the mistaken designs of her Taiwanese manufacturer.

She has tried raising funds on crowdfunding site Indiegogo as MagneClip magnetic snaphook, where extra details are given. Between them, the two sites give a lot of detail about the development of her invention.

27 February 2013

Late at the Library: Fashion Flashback, this Friday

Add comment Comments (0)

This Friday the British Library is hosting Late at the Library: Fashion Flashback and it sounds great fun.

I'll be there to see the latest fashions, such perhaps as this one:

EU trade mark 002499390
That is a European trade mark, no. 002499390. It looks very futuristic but was in fact filed in 2001 -- by the BBC. Presumably it refers to some TV series -- can anyone shed light on it ?

Maybe some fashions on the night will look like this one, which is another European trade mark, no. 001311570, which is owned by Running Bare Australia.

Wahine trade mark

The event is part of our creative industries activities, as shown by our Inspired by... creative industries blog. About a quarter of my work is with fashion.

This includes helping students and start-ups in the reading room with identifying market research and companies. We have industry guides listing useful sources held by us for fashion (clothes), footwear and jewellery.

It also includes free one hour meetings to explain what intellectual property rights might be relevant to a creative's ideas as part of our business & information clinics offer.

Clearly, they are confidential -- but I can certainly say that I have frequently seen clothing decanted onto the table in front of me, some of which would have made a Victorian spinster blush.

26 February 2013

22 February 2013

The WIPO Global Brand database

Add comment Comments (0)

WIPO has added seven million American trade marks to their Global Brand database.

The idea behind the database is to make brands – registered trade marks, though branding as a concept is somewhat broader -- more accessible to anyone interested in using them for information by bringing together data from different sites.

An earlier related attempt is TMView, run by OHIM, which administers an EU-wide trade mark system. Its own data is searched plus that of numerous EU countries to provide a single list of results.

 The Global Data database has broader ambitions – it really aims to be global – but besides that it has some very interesting search features. This makes it the obvious site to use when checking for international coverage. Presumably more offices will later join the database.

With the new US data, it now contains over 10 million trade marks. The other main offices in it are the Madrid Agreement data, which provides coverage in many countries with one registration, and Canada and Australia. 10 offices in all are so far included, plus Lisbon appellations of origin and 6ter emblems, which are wording or images which cannot be registered as trade marks (such as national flags, official heraldry etc.). Clearly, the more countries join the better.

The database is easy and intuitive to use. As you type in a word or holder name it suggests possible wording. Fuzzy logic or phonetic searches to find closely related marks are possible by clicking on symbols to the left of the search box (but not it seems more detailed search variants such as in the UK trade mark database). The results appear very rapidly in order of the most recent registrations in a seamless list, with numerous details displayed including the logo.

Below is an image of what the search page looks like with a couple of the results showing at the bottom.

WIPO Global Brands database results example

The logo search area is very intriguing. Suppose you are looking for images of mountains as a trade mark. Click on “lookup” and then type mountain in the new search box. Eight possibilities are offered, which are either VC (Vienna Classification, which is internationally used) or the US variant of VC. Click on the one you want, say 06.01.02, mountain landscapes, and the search is transferred to the main search box. This makes what can often be very laborious much simpler.

 There is also a filter function to the right of the search boxes so that groups of data can be selected. A display automatically appears for any result list broken down by the numbers found in each office. There is also status – the numbers “active”, pending or deleted. “Expiration” tells you how many will expire within set time periods, which is potentially useful for formalities officers needing to check for future renewals.

Other details are explained in the Help function at top right of the screen. All in all I found the database easy and helpful to use (it does help that I am an experienced searcher). I would encourage everyone doing similar work to try it out and add it to their search tools.

19 February 2013

15 February 2013

Blue screen film pioneer and inventor Petro Vlahos

Add comment Comments (0)

The inventor of the “blue screen” film technique as it is used today, Petro Vlahos, has died at the age of 96. This posting is based on the interesting BBC tribute to him. I am glad to say the article links to Google versions of two of his patents (this is unusual).

A blue screen is used in filming where actors are combined in film editing with action or other backgrounds to give a seamless effect. A not very good version was available when Vlahos was asked to see if he could improve the process. Some objects would appear to glow, and that was clearly annoying and hardly realistic. Vlahos later said that he spent six months thinking about it, much of it looking out at Hollywood Boulevard.

He came up with a technique that involved a matte which is transparent whenever the blue screen is used but is opaque in other sequences in the film. The blue, green and red parts are separated and then combined in a certain order. It seems that rather than the actors being superimposed on a background, which I'd assumed, it’s the other way round, which sounds mysterious to me (I do love the magic of the “movies” after all).

His Composite color photography patent was applied for in 1959 and the technique was first used in Ben Hur.

A more complicated variation was also patented as Composite photography utilizing sodium vapor illumination.

Both patents were assigned to the Motion Picture Research Council but the article states that this second technique was developed for Disney. Actors were filmed against a white background with sodium lamps which made a yellow glow bounce off the background.

The camera filmed two separate images (or “film stock”) simultaneously. A prism on the camera would cause one film stock to split the yellow light from other colours and send it to a black and white film stock to create a matte.

The other film stock would record in normal colour without any yellow glow. This produced a very clean effect, and was typically used when actors were apparently interacting with cartoon characters as in Mary Poppins and Bedknobs and Broomsticks.

Vlahos later formed a company, Ultimatte, to develop more techniques.

This is a list of Vlahos’ patents